ACNE STUDIOS FW22 MEN'S RUNWAY COLLECTION

Prior to the foundation of Buzzcut Zeazon, Jacob Evaristi was very excited to work with Swedish fashion brand Acne Studios on their FW22 Men's Runway Collection. Jacob provided support for the global PR and Coordination of this show collection, where the concept of nomad culture formed the basis idea behind the collection. woven woolen bib paired with a figure-skater style metallic blue top recalled the tapestries his mother used to make on a loom in the family sitting room. Boots and slip-on shoes with a distinctive “beaked” toe, part of a collaboration with Kero, a brand native to Swedish Lapland, were based on the ones Johansson wore as a schoolchild. Baggy trousers with appliqué patches were styled with crushed velvet blazers. A brocade patchwork waistcoat was paired with a shearling bolero and loose-fitting fleece trousers in a murky shade of brown. The collection was communicated, conveyed, requested and distributed all over the world by global press, stylists, medias, talents and VIP's, and Jacob was honoured to take part in the press work behind the vision of Acne Studios' creative director, Jonny Johansson.